Business Analytics Concentration

The availability of massive quantities of data has resulted in a need for special skills to analyze this data. To be an effective analyst, one must be able to extract, clean, and analyze data. Once the analysis is complete, results must be communicated to stakeholders in a clear and appropriate manner based on the underlying data source and audience. Being an effective analyst isn’t enough, though. The only way to address business problems is to understand business problems. This combination of business and technical expertise is in short supply within Omaha, across Nebraska, and in businesses across the country. The UNO College of Business Administration has created a unique concentration to offer training that combines business expertise with the skills to be an excellent analyst. The College of Business Administration’s Business Analytics concentration is designed to train the interested student in the skills necessary to excel in Business Analytics. Our core curriculum trains students to extract dirty data from data storage systems, programmatically clean the data using advanced algorithms, analyze the data using appropriate statistical methods, and report these results using visuals and business reporting software.

Because domain knowledge is critical to business analytics, the BSBA Business Analytics concentration is required to be completed together with an additional BSBA Major or BSBA concentration within the College of Business Administration.

Business Administration, Bachelor of Science in Business Administration, Business Analytics Concentration Requirements

An additional BSBA Major or BSBA Concentration must be paired with the  Business Analytics Concentration

General Education (MavEd) Requirements - 34 Hours Required
Fundamental Skills 15
Writing – 6 hrs.
ENGLISH COMPOSITION I
ENGLISH COMPOSITION I WITH SUPPORT
ENGLISH COMPOSITION II
Oral Communication – 3 hrs.
PUBLIC SPEAKING FUNDS
ARGUMENTATION AND DEBATE
Quantitative Literacy – 3 hrs.
INTRODUCTION TO MATHEMATICAL AND COMPUTATIONAL THINKING
QUANTITATIVE LITERACY
QUANTITATIVE REASONING FOR HEALTHCARE PROFESSIONALS
COLLEGE ALGEBRA WITH SUPPORT
COLLEGE ALGEBRA
Data Literacy – 3 hrs.
Select one from the following:
DATA LITERACY FOR WORK AND LIFE
DATA AND INFORMATION LITERACY
DATA LITERACY AND VISUALIZATION
ELEMENTARY STATISTICS
Until Fall 2028, students can satisfy this requirement with an approved data literacy course, or any approved natural or social science general education (MavEd) course.
Breadth of Knowledge13
Social Science – 3 hrs.
Humanities – 3 hrs.
Natural & Physical Science (must complete a lab) – 4 hrs.
Arts – 3 hrs.
Individual and Social Responsibility 6
Cultural Knowledge – 3 hrs.
Civic Knowledge and Engagement – 3 hrs.
MAJOR REQUIREMENTS - 81 Hours Required
In order to fulfill BSBA degree requirements, BSBA core courses, BSBA major courses, and BSBA concentration courses must be completed on a letter grade basis with a grade of “C” or higher. The required BSBA Business Math course (MATH 1370 or MATH 1930) and the required BSBA Second Speech course are excluded from this requirement.
**Course will satisfy UNO's General Education (MavEd) requirement
^Course requires pre-requisite(s)
Select 1 of the Following Business Math Courses3
APPLIED ALGEBRA AND OPTIMIZATION WITH DATA ANALYSIS (^)
CALCULUS FOR THE MANAGERIAL, LIFE, AND SOCIAL SCIENCES (^)
All of the Following BSBA Core Courses39
PRINCIPLES OF ECONOMICS (MICRO) (** ^)
PRINCIPLES OF ECONOMICS (MACRO) (** ^)
PRINCIPLES OF BUSINESS STATISTICS (^)
PRINCIPLES OF ACCOUNTING I (^)
PRINCIPLES OF ACCOUNTING II (^)
BUSINESS COMMUNICATIONS (^)
PRINCIPLES OF MARKETING (^)
MANAGING PEOPLE AND ORGANIZATIONS (^)
BUSINESS LAW FUNDAMENTALS (^)
PRINCIPLES OF FINANCIAL MANAGEMENT (^)
MANAGEMENT INFORMATION SYSTEMS (^)
MANAGING OPERATIONS IN THE SUPPLY CHAIN (^)
CORPORATE AND BUSINESS STRATEGY (^)
Select 1 of the Following Second Speech Courses3
ARGUMENTATION AND DEBATE (**)
SPEECH COMMUNICATION IN BUSINESS AND THE PROFESSIONS (^)
CONTEMPORARY PRESENTATIONS (^)
INTERCOLLEGIATE FORENSICS I (^)
INTERCOLLEGIATE FORENSICS II (^)
PROFESSIONAL SELLING (^)
Business Analytics Concentration Courses - 18 Hours
All of the Following Concentration Courses9
SQL, DATABASES, AND DATA CLEANING FOR DATA SCIENTISTS (^)
INTRODUCTION TO ECONOMETRICS (^)
BUSINESS INTELLIGENCE AND REPORTING (^)
Select 3 of the Following Concentration Courses9
INTERMEDIATE MANAGERIAL ACCOUNTING (^)
ADVANCED MANAGERIAL ACCOUNTING (^)
PRINCIPLES OF AUDITING (^)
ANALYTICS FOR ACCOUNTING (^)
QUANTITATIVE APPLICATIONS IN ECONOMICS AND BUSINESS (^)
ECONOMIC INTERNSHIP (^)
ECONOMIC CONDITIONS ANALYSIS (^)
INVESTMENT PRINCIPLES AND PRACTICES (^)
ADVANCED FINANCIAL MANAGEMENT (^)
MARKETING RESEARCH (^)
MARKETING ANALYTICS (^)
SUPPLY CHAIN ANALYTICS (^)
HEALTHCARE ANALYTICS FOR BUSINESS (^)
Required Additional BSBA Major or BSBA Concentration Courses18
ELECTIVES
Elective hours as required to reach a total of 120 hours

Business Administration, Bachelor of Science in Business Administration with Business Analytics Concentration Four Year Plan


An additional BSBA Major or BSBA Concentration must be paired with the  Business Analytics Concentration

Plan of Study Grid
Freshman
FallCredits
ENGL 1150 ENGLISH COMPOSITION I 1 3
MATH 1300 COLLEGE ALGEBRA WITH SUPPORT 2 4
CMST 1110 PUBLIC SPEAKING FUNDS 3
BSAD 1100 BUSINESS MAVERICKS: COLLEGE AND CAREER FOUNDATIONS (Recommended) 1
BSAD 1030 DATA LITERACY FOR WORK AND LIFE (MavEd course) 3
General Education Course or Elective 1-3
 Credits15-17
Spring
ENGL 1160 ENGLISH COMPOSITION II 3
MATH 1370 APPLIED ALGEBRA AND OPTIMIZATION WITH DATA ANALYSIS 3
ECON 2200 PRINCIPLES OF ECONOMICS (MICRO) 3
General Education Course or Elective 3
General Education Course or Elective 3
 Credits15
Sophomore
Fall
MKT 3200 BUSINESS COMMUNICATIONS 3
ACCT 2010 PRINCIPLES OF ACCOUNTING I 3
ECON 2220 PRINCIPLES OF ECONOMICS (MACRO) 3
General Education Course or Elective 3
General Education Course or Elective 3
 Credits15
Spring
ACCT 2020 PRINCIPLES OF ACCOUNTING II 3
BSAD 2130 PRINCIPLES OF BUSINESS STATISTICS 3
MGMT 3490 MANAGING PEOPLE AND ORGANIZATIONS 3
MKT 3310 PRINCIPLES OF MARKETING 3
General Education Course or Elective 3
 Credits15
Junior
Fall
FNBK 3250 PRINCIPLES OF FINANCIAL MANAGEMENT 3
LAWS 3930 BUSINESS LAW FUNDAMENTALS 3
ECON 4350 BUSINESS INTELLIGENCE AND REPORTING 3
Business Analytics Elective 3 3
Additional BSBA Major or BSBA Concentration Course 3
 Credits15
Spring
MGMT 3100 MANAGEMENT INFORMATION SYSTEMS 3
ECON 3300 INTRODUCTION TO ECONOMETRICS 3
ECON 3310 SQL, DATABASES, AND DATA CLEANING FOR DATA SCIENTISTS 3
Elective 3
Additional BSBA Major or BSBA Concentration Course 3
 Credits15
Senior
Fall
SCMT 3500 MANAGING OPERATIONS IN THE SUPPLY CHAIN 3
Business Analytics Elective 3 3
Second Speech 4 3
Additional BSBA Major or BSBA Concentration Course 3
Additional BSBA Major or BSBA Concentration Course 3
 Credits15
Spring
MGMT 4480 CORPORATE AND BUSINESS STRATEGY 3
Business Analytics Elective 3 3
Additional BSBA Major or BSBA Concentration Course 3
Additional BSBA Major or BSBA Concentration Course 3
Elective 3
 Credits15
 Total Credits120-122
1

Requires English Composition Placement

2

This course may or may not be required depending on Math Placement.

3

 See DegreeWorks or Stellic for approved elective options.

4

 For this requirement students must choose from the following list: MKT 3100, CMST 2120, CMST 3130, CMST 3140, CMST 3150, or CMST 3160.


This roadmap is a suggested plan of study and does not replace meeting with an advisor. Please note that students may need to adjust the actual sequence of courses based on course availability. Please consult an advisor in your major program for further guidance.

This plan is not a contract and curriculum is subject to change

Additional Information About this Plan:
University Degree Requirements: The minimum number of hours for a UNO undergraduate degree is 120 credit hours. Please review the requirements for your specific program to determine all requirements for the program. In order to graduate on-time (four years for an undergraduate degree), you need to take 30 hours each year.

Placement Exams: For Math, English, Foreign Language, a placement exam may be required. More information on these exams can be found at https://www.unomaha.edu/enrollment-management/testing-center/placement-exams/information.php

**Transfer credit or placement exam scores may change suggested plan of study

Minors Offered

Business Analytics 

  • Data Scientist
  • Business Intelligence Analyst
  • Market Research Analyst
  • Operations Research Analyst