Sales Concentration
The Sales concentration provides students with the opportunity to develop communication, interpersonal, decision-making, and critical-thinking skills that will enable them to effectively carry out sales functions across a variety of contexts, career paths, and industries. The Sales concentration is specifically designed to develop knowledge and skills in relational and consultative selling.
Students pursuing the Sales Concentration in the Marketing Major are NOT required to complete MKT 4300 (Marketing Management) and MKT 4340 (Marketing Research).
Sales concentration students are required to earn a “C+” or better in MKT 3310 and MKT 3100.
Marketing, Bachelor of Science in Business Administration, Sales Concentration Requirements
| Code | Title | Credits |
|---|---|---|
| General Education (MavEd) Requirements - 34 Hours Required | ||
| Fundamental Skills | 15 | |
Writing – 6 hrs. | ||
| ENGLISH COMPOSITION I | ||
or ENGL 1140 | ENGLISH COMPOSITION I WITH SUPPORT | |
| ENGLISH COMPOSITION II | ||
Oral Communication – 3 hrs. | ||
| PUBLIC SPEAKING FUNDS | ||
or CMST 2120 | ARGUMENTATION AND DEBATE | |
Quantitative Literacy – 3 hrs. | ||
| INTRODUCTION TO MATHEMATICAL AND COMPUTATIONAL THINKING | ||
or MATH 1130 | QUANTITATIVE LITERACY | |
or MATH 1140 | QUANTITATIVE REASONING FOR HEALTHCARE PROFESSIONALS | |
or MATH 1300 | COLLEGE ALGEBRA WITH SUPPORT | |
or MATH 1320 | COLLEGE ALGEBRA | |
Data Literacy – 3 hrs. | ||
Select one from the following: | ||
| DATA LITERACY FOR WORK AND LIFE | ||
| DATA AND INFORMATION LITERACY | ||
| DATA LITERACY AND VISUALIZATION | ||
| ELEMENTARY STATISTICS | ||
| Until Fall 2028, students can satisfy this requirement with an approved data literacy course, or any approved natural or social science general education (MavEd) course. | ||
| Breadth of Knowledge | 13 | |
Social Science – 3 hrs. | ||
Humanities – 3 hrs. | ||
Natural & Physical Science (must complete a lab) – 4 hrs. | ||
Arts – 3 hrs. | ||
| Individual and Social Responsibility | 6 | |
Cultural Knowledge – 3 hrs. | ||
Civic Knowledge and Engagement – 3 hrs. | ||
| MAJOR REQUIREMENTS - 60 Hours Required | ||
| In order to fulfill BSBA degree requirements, BSBA core courses, BSBA major courses, and BSBA concentration courses must be completed on a letter grade basis with a grade of “C” or higher. The required BSBA Business Math course (MATH 1370 or MATH 1930) is excluded from this requirement. | ||
| **Course will satisfy UNO's General Education (MavEd) requirement | ||
| ^Course requires pre-requisite(s) | ||
| Select 1 of the Following Business Math Courses | 3 | |
| APPLIED ALGEBRA AND OPTIMIZATION WITH DATA ANALYSIS (^) | ||
| CALCULUS FOR THE MANAGERIAL, LIFE, AND SOCIAL SCIENCES (^) | ||
| All of the following BSBA Core Courses | 39 | |
| PRINCIPLES OF ECONOMICS (MICRO) (** ^) | ||
| PRINCIPLES OF ECONOMICS (MACRO) (** ^) | ||
| PRINCIPLES OF BUSINESS STATISTICS (^) | ||
| PRINCIPLES OF ACCOUNTING I (^) | ||
| PRINCIPLES OF ACCOUNTING II (^) | ||
| BUSINESS COMMUNICATIONS (^) | ||
| PRINCIPLES OF MARKETING (^) | ||
| MANAGING PEOPLE AND ORGANIZATIONS (^) | ||
| BUSINESS LAW FUNDAMENTALS (^) | ||
| PRINCIPLES OF FINANCIAL MANAGEMENT (^) | ||
| MANAGEMENT INFORMATION SYSTEMS (^) | ||
| MANAGING OPERATIONS IN THE SUPPLY CHAIN (^) | ||
| CORPORATE AND BUSINESS STRATEGY (^) | ||
| Sales Concentration Courses - 18 Hours | ||
| All of the Following Concentration Courses | 9 | |
| PROFESSIONAL SELLING (^) | ||
| CONSULTATIVE SELLING PRINCIPLES (^) | ||
| SALES MANAGEMENT (^) | ||
| Select 3 of the Following Concentration Courses | 9 | |
| SELLING IN AN ENTREPRENEURIAL CONTEXT (^) | ||
| MARKETING INTERNSHIP (^) | ||
| MARKETING RESEARCH | ||
| MARKETING MANAGEMENT | ||
| GLOBAL STRATEGIC ACCOUNT MANAGEMENT (^) | ||
| SELLING FINANCIAL SERVICES (^) | ||
| MARKETING INNOVATION (^) | ||
| BUSINESS TO BUSINESS MARKETING (^) | ||
| BUSINESS ETHICS (^) | ||
| MARKETING SERVICE PRODUCTS (^) | ||
| OMNI CHANNEL MARKETING (^) | ||
| CONSUMER BEHAVIOR (^) | ||
| SPECIAL TOPICS IN MARKETING (^ Sales) | ||
| MANAGERIAL NEGOTIATION STRATEGIES (^) | ||
| ELECTIVES | ||
| Elective hours as required to reach a total of 120 hours | ||
Marketing, Bachelor of Science in Business Administration, Sales Concentration Requirements Four Year Plan
| Freshman | ||
|---|---|---|
| Fall | Credits | |
| ENGL 1150 | ENGLISH COMPOSITION I 1 | 3 |
| MATH 1300 | COLLEGE ALGEBRA WITH SUPPORT 2 | 4 |
| CMST 1110 | PUBLIC SPEAKING FUNDS | 3 |
| BSAD 1030 | DATA LITERACY FOR WORK AND LIFE | 3 |
| BSAD 1100 | BUSINESS MAVERICKS: COLLEGE AND CAREER FOUNDATIONS (Recommended) | 1 |
| Credits | 14 | |
| Spring | ||
| ENGL 1160 | ENGLISH COMPOSITION II | 3 |
| MATH 1370 | APPLIED ALGEBRA AND OPTIMIZATION WITH DATA ANALYSIS | 3 |
| ECON 2200 | PRINCIPLES OF ECONOMICS (MICRO) | 3 |
| General Education Course (MavEd) or Elective | 3 | |
| General Education Course (MavEd) or Elective | 3 | |
| Credits | 15 | |
| Sophomore | ||
| Fall | ||
| MKT 3200 | BUSINESS COMMUNICATIONS | 3 |
| ACCT 2010 | PRINCIPLES OF ACCOUNTING I | 3 |
| ECON 2220 | PRINCIPLES OF ECONOMICS (MACRO) | 3 |
| General Education Course (MavEd) or Elective | 4 | |
| General Education Course (MavEd) or Elective | 3 | |
| Credits | 16 | |
| Spring | ||
| ACCT 2020 | PRINCIPLES OF ACCOUNTING II | 3 |
| BSAD 2130 | PRINCIPLES OF BUSINESS STATISTICS | 3 |
| MKT 3310 | PRINCIPLES OF MARKETING 3 | 3 |
| MGMT 3490 | MANAGING PEOPLE AND ORGANIZATIONS | 3 |
| General Education Course (MavEd) or Elective | 3 | |
| Credits | 15 | |
| Junior | ||
| Fall | ||
| FNBK 3250 | PRINCIPLES OF FINANCIAL MANAGEMENT | 3 |
| LAWS 3930 | BUSINESS LAW FUNDAMENTALS | 3 |
| MKT 3100 | PROFESSIONAL SELLING 4 | 3 |
| General Education (MavEd) Course or Elective | 3 | |
| Elective | 3 | |
| Credits | 15 | |
| Spring | ||
| MGMT 3100 | MANAGEMENT INFORMATION SYSTEMS | 3 |
| MKT 4320 | SALES MANAGEMENT | 3 |
| Sales Elective 5 | 3 | |
| Elective | 3 | |
| Elective | 3 | |
| Credits | 15 | |
| Senior | ||
| Fall | ||
| MKT 4200 | CONSULTATIVE SELLING PRINCIPLES | 3 |
| SCMT 3500 | MANAGING OPERATIONS IN THE SUPPLY CHAIN | 3 |
| Sales Elective 5 | 3 | |
| Elective | 3 | |
| Elective | 3 | |
| Credits | 15 | |
| Spring | ||
| MGMT 4480 | CORPORATE AND BUSINESS STRATEGY | 3 |
| Sales Elective 5 | 3 | |
| Elective | 3 | |
| Elective | 3 | |
| Elective | 3 | |
| Credits | 15 | |
| Total Credits | 120 | |
- 1
Requires English Composition Placement
- 2
This course may or may not be required depending on Math Placement
- 3
Students with a Sales concentration must earn a grade of "C+" or better in MKT 3310
- 4
Students with a Sales concentration must earn a grade of "C+" or better in MKT 3100
- 5
See DegreeWorks or Stellic for approved elective options.
This roadmap is a suggested plan of study and does not replace meeting with an advisor. Please note that students may need to adjust the actual sequence of courses based on course availability. Please consult an advisor in your major program for further guidance.
This plan is not a contract and curriculum is subject to change
Additional Information About this Plan:
University Degree Requirements: The minimum number of hours for a UNO undergraduate degree is 120 credit hours. Please review the requirements for your specific program to determine all requirements for the program. In order to graduate on-time (four years for an undergraduate degree), you need to take 30 hours each year.
Placement Exams: For Math, English, Foreign Language, a placement exam may be required. More information on these exams can be found at https://www.unomaha.edu/enrollment-management/testing-center/placement-exams/information.php
**Transfer credit or placement exam scores may change suggested plan of study